James Bola. The Event and Marketing Professional.
James Bola is known for his creative responsibility at foodservice solutions. The German-American is since 2007 on board and together with Annette Mützel responsible for the various projects.
His key areas of competence are graphical illustrations, drawings, rough- and detailed layouts, presentations and slideshows, product development including new recipes, product shots and documentation. James Bola also takes care for individual tailor made training programs – especially in the area of sales and customer service – as well as for professional coaching alongside specific projects. Acting always calm and cool-headed he has been proved as the classical problem solver.
Professional background
The Native American is very familiar with the international business platform. Besides companies from his “home of choice” Germany he also worked for Spanish, American and English enterprises. James Bola used his commercial knowledge in the area of sales and marketing for leading sports lifestyle brands like NORDICA and Pro Kennex as well as Belfe, Ellesse and Cerruti.
His area of responsibility included the development of new sales channels, creative contribution of trendy and market-driven sport collections (MITO und NOW), sales promotions, organization of events and trade fair presentations as well as team-trainings for the various customers. James Bola introduced the sports fashion brand MITO in Germany; which is a subsidiary of the Spanish enterprise "El Corte Inglés" – Europeans biggest department store.
Further career positions were the introduction of new cash-systems at C&A and P&C. Starting in 2003 James Bola was part of the development-team of the „Ludwig II“- musical in Füssen in the Allgäu region. He was responsible for promotional campaigns, press- communications and press-relations, celebrity guidance, backstage support for the artists, service areas and any additional special events.
Source of inspiration and creativity
Not only in his job James Bola is showing true passion. Cooking and good wines are his private passions and at the same time sources of inspiration for his projects at foodservice solutions. As an enthusiastic traveler he is visiting since over 20 years the Piemont and other large wine growing areas; meeting and knowing all the excellent winegrowers. Always in his luggage: his camera. James Bola has the right eye for the perfect shot – also our clients do appreciate this.
His greater enthusiasm for enjoyment and culture led him to establish the "Barolo Club", a series of culinary wine-events in 2001. The "After-Work Partys for adults" – always in rotating and exceptionally locations was a communication- and meeting place for up to 600 like-minded people.